SeeHer has partnered with top marketers from Abbott and CVS Health and healthcare marketing thought leader Cassandra Sinclair, to provide best practices for engaging with and representing women in the full spectrum of healthcare marketing. The guide aims to build brands that accurately and authentically represent women, recognizing the complexity of their lives and empowering them to make informed health decisions. Health is personal, and brands that connect with women in their wellness journeys see significant success, with spending increasing by up to 500%.