AD Age Hottest Brands

Ad Age has revived its annual list of America’s Hottest Brands—and yes, it includes the tiny collectible toys whose name borrows from the ubiquitous laugh-out-loud acronym. It takes some serious know-how to break through in today’s cluttered consumer environment, but the brands on our list have found a way to sizzle—and smoke, in the case of cannabis purveyor Sherbinksis.