News and Press

#SeeHer Part of VH1’s “Dear Mama”

Association of National Advertisers
07 May 2017

 

PASADENA, CA (May 7, 2017) – VH1 today released highlights from the second annual Mother’s Day special “Dear Mama: An Event To Honor Moms” which premieres (tomorrow) Monday, May 8th at 10 PM ET/PT. Co-hosted by Anthony Anderson and La La Anthony, the event recognizes mothers with celebrity guests paying tribute to the women who have shaped their success. Celebrity participants include Halle Berry, Mary J. Blige, Jodeci, DJ Khaled, Gladys Knight, Ludacris, Maxwell, Chris Paul, Kelly Rowland and Robin Thicke.

Highlights include:

  • Co-hosts Anthony Anderson and La La Anthony welcoming guests to the show by sharing anecdotes about their own mothers and sparking some good-natured ribbing.
  • DJ Khaled providing a rare glimpse into his home via a tribute to his fiancée Nicole Tuck and their six month-old son Ashad. He then introduced Mr. Dalvin and K-Ci of the R&B group Jodeci, who serenaded the mothers in the house with their classic hit “Forever My Lady.”
  • Ludacris commemorating the lasting impact of his mother Roberta Shields, and her unconditional love and support.
  • Robin Thicke honoring his mother Gloria Loring with a heartfelt selection of beloved jingles written by his father Alan Thicke and originally sung by his mother including “It Takes Diff’rent Strokes” and “The Facts of Life” culminating in a joint performance of her #1 80s hit ballad “Friends and Lovers,” with charmingly reworked lyrics replacing “lover” with “mother.”
  • Kelly Rowland applauding her best friend La La for her friendship, great parenting advice and exemplary skills as a mother and role model to her son Kiyan Carmelo Anthony followed by a surprise performance by Anthony Anderson of his own rendition of Bruno Mars’ hit “That’s What I Like,” in honor of his co-host.
  • Academy Award® winner Halle Berry paying tribute to the crucial work of the Jenesse Center, a non-profit organization which aims to prevent domestic violence against women and children by introducing survivor Yesica Mendoza who took the stage to express her gratitude for the center and Berry’s commitment to the organization.
  • Queen of R&B Mary J. Blige giving a moving speech about her mother Cora Blige and then surprising her with a jaw dropping performance by Gladys Knight who sang her classic “Midnight Train to Georgia,” Mrs. Blige’s favorite song.
  • NBA superstar Chris Paul and his brother CJ recounting their childhood with their mother, Robin Paul, praising her selfless sacrifice and relentless drive to give them opportunities to better their lives.
  • Taraji P. Henson and Pitbull highlighted the great work of the ANA’s #SeeHer initiative. Viacom is a partner of the #SeeHer initiative, whose mission is to lead a movement to accurately portray women and girls in media, so that by 2020, they see themselves reflected as they truly are.
  • Maxwell ending the night by bringing the house down with his hit song “Fortunate,” which he dedicated to his late grandmother.

“Dear Mama: An Event To Honor Moms” took place at the famed Huntington Library, Art Collections and Botanical Gardens, California.

Official sponsors of “Dear Mama: An Event To Honor Moms” include America’s Best Contacts & Eyeglasses®, DOVE® I Chocolate, Honey Bunches of Oats®, Strongbow Hard Apple Ciders, Tide PODS®, T.J.Maxx and Unilever.

“Dear Mama: An Event To Honor Moms” is being produced by Flavor Unit and Jesse Collins Entertainment. Shakim Compere, Queen Latifah, Jesse Collins, and Jeannae Rouzan-Clay are Executive Producers. For VH1, Amy Doyle, Ryan Kroft, and Elena Diaz are Executive Producers, Paige Miller is Coordinating Producer, and Joe Buoyed is Executive in Charge of Production.

For more updates go to DearMama.vh1.com and follow @VH1 on Facebook, Twitter, and Instagram using #DearMamaVH1 to join the conversation.

ABOUT VH1
VH1 is the dominant pop culture brand for adults 18-34. The network is available in 93 million U.S. households and has an array of digital channels and services including the VH1 App, VH1.com, @VH1 and Love & Hip Hop: The Game. VH1 is a unit of Viacom Inc. (NASDAQ: VIA, VIAB). For more information, please visit www.vh1press.com, VH1.com, or the VH1 Facebook page.

ABOUT JESSE COLLINS ENTERTAINMENT
Jesse Collins Entertainment is a full service television and film production company based in Hollywood on the Paramount Studios lot. Founder & CEO and entertainment industry veteran and Image Award® winner Jesse Collins has played an integral role in producing some of television’s most memorable moments in music entertainment. He has produced award-winning programming including the BET Awards, BET Honors, UNCF’s An Evening of Stars, ABFF Awards, Soul Train Awards and the BET Hip Hop Awards, is a consulting producer for the iconic GRAMMY Awards and executive producer of BET’s hit TV series, Real Husbands of Hollywood starring Kevin Hart. He is also the executive producer of VH1’s Dear Mama and the upcoming game show, Hip Hop Squares with Ice Cube. Collins was the executive producer of the highly successful and critically acclaimed 3 part miniseries, The New Edition Story, a biopic on the boy band that premiered on BET in January 2017. The film dominated social media and brought in over 28 million viewers to the network marking it as one of BET’s most successful shows-EVER. He has worked with a myriad of superstar talent including Will Smith, Chris Rock, Jay-Z, Rihanna, Kanye West, Kendrick Lamar, Drake, Prince and Mariah Carey. Collins has been featured on Ebony magazine’s prestigious Power 100 list, in numerous publications as well as on the covers of several magazines including Vibe magazine. Collins is a member of the Producers Guild of America and resides in Los Angeles. Go to http://www.jessecollinsent.com for more information on the company.

ABOUT THE #SEEHER INITIATIVE
Despite strides to accurately portray women and girls in media, an unconscious bias persists against women and girls in advertising, media, and programming. The Association of National Advertisers’ (ANA) Alliance for Family Entertainment (AFE) launched the #SeeHer initiative in June 2016 in a joint partnership with The Girl’s Lounge, after the White House identified that elimination of gender bias in media was critical to the nation’s future. #SeeHer’s mission is for accurately portrayal of all women and girls in media by 2020, the 100th anniversary of women gaining the right to vote. For more information, For more information, follow us on Facebook, Twitter and Instagram.

Dear Mama